IPhone XR isn't selling as well as Apple anticipated, production reportedly cut

Report: Apple cancels iPhone XR production boost

But Wistron now expects to "receive no orders for the iPhone XR this holiday season".

The publication says Apple has told its assemblers Foxconn and Pegatron to halt plans for additional production lines for the iPhone XR.

However, to enhance the company's global deployment, Tung said that Pegatron is studying the feasibility of producing in the Southeast Asia region and will make some adjustments if necessary.

According to a report in the Nikkei, however, things may not have been quite so enthusiastic in stores. However, Apple did indicate that it's a feature that will be part of all future iPhones, which has brought last year's gleaming iPhone models to suffer from the same wrath.

Foxcomm originally planned to use 60 production lines for the handset but will only use 45 now.

The iPhone XR, meanwhile, is having its demand outlook cut by around 20% to 25%, according to the Nikkei source.

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Apple had asked Wistron, one of its smaller manufacturing partners, to "stand by" in case iPhone XR demand exploded.

"For the Foxconn side, it first prepared almost 60 assembly lines for Apple's XR model, but recently uses only around 45 production lines as its top customer said it does not need to manufacture that many by now".

Other iPhone manufacturers face similar issues. These phones are about 20 percent less expensive than the iPhone XR.

Per usual, you might want to take Nikkei's report with a grain of salt, especially in light of analyst Ming-Chi Kuo's recent investor note detailing how iPhone XR sales in the holiday quarter may reach as high as 38 million units. This news arrives shortly after Apple has made a decision to stop sharing units sales on individual product lines.

Apple shares dipped as much as 4.5 per cent to hit an intraday low of $198.17 in early deals, from the previous close of $207.48. During that call, Apple also - for the first time ever - neglected to give iPhone sales numbers for the quarter.

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