Amazon India prepares for its most anticipated event yet

Amazon India prepares for its most anticipated event yet

Users will reap the bonanza of blowout deals starting at 3 p.m. on July 16.

Redmi Y1, priced at Rs 8,999, is another smartphone model which is now being sold directly by Xiaomi and will also be available on Amazon.in on Prime Day.

Amazon's massive annual sales extravaganza, Prime Day, is about a week away, and at least one of the company's rivals is in attack mode.

Keep in mind that Amazon sale prices change often so if you click on the link and the price is different than the one in the post, that means the deal has ended and is no longer available at that price.

What is Amazon Prime Day?

Note that there are several deals today that are only for Prime members, but you can start your free 30-day Amazon Prime trial now and be ready for Prime Day next week. Then, if you want to cancel your membership before you're charged for a second month, you can. The new discounts include shipping and span categories including electronics, fashion and sports.

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What to expect from Prime Day 2018?

A woman uses an Amazon Fire TV in an undated marketing image from Amazon.

The e-commerce retailer said that Prime members will get a $10 account credit on Amazon for Prime Day when they spend $10 at Whole Foods Market between July 11 and July 17. As usual, Prime Day sales items will include products from private labels, SMBs and big brands alike.

"Prime members in India can enjoy over 200 exclusive product launches, thousands of deals at the lowest prices of the year and blockbuster entertainment launches on Prime Video and Amazon PrimeMusic", said Amit Agarwal, senior vice-president and country manager, Amazon India. If you're not a Prime subscriber, there's usually a big Amazon Prime sale in the run-up to the big day.

Now, shoppers are being enticed to make some purchases at both Whole Foods and Amazon.com over the next few days. It's an ingenious way to get existing Prime members to search for deals, but more importantly, it gets non-Prime members curious about the offerings. Amazon India has announced that the Prime Day will begin at 12 noon on 16 July 2018. Prior to Prime Day's arrival next week, it's been reduced in cost from its usual price of £107.49 all the way down to £54.92. "More than 100 million Prime members around the world, including India, will find this our best Prime Day celebration yet", he added.

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