YouTube puts Logan Paul projects on hold after…

YouTube cut ties with vlogger Logan Paul over the controversial suicide video from Japan's Aokigahara Forest.

For those unfamiliar with the whole debacle, the YouTuber posted a video on December 31, showing a suicide victim in Japan's Aokigahara Forest, commonly referred to as "Suicide Forest". In his recent trip to Japan, he featured an iconic place that was infamously known for being a popular suicide spot.

In the video, Paul and his friends see a man's hanging body from a tree. "We are planning to apply stricter criteria, conduct more manual curation, while also significantly ramping up our team of ad reviewers to ensure ads are only running where they should".

YouTube has chose to cut ties with Logan Paul following a firestorm of criticism over the vlogger's controversial Japan "Suicide Forest" video. About 21,000 people there commit suicide each year, according to Japanese government estimates.

YouTube said Wednesday it is removing Paul from its Google Preferred platform and putting future projects with him on hold.

"The scandal will scorch him with advertisers, who opted out of his video library on YouTube and sponsorships faster than he could fly home from Tokyo", Eric Schiffer, Chairman of Reputation Management Consultants, told the free newspaper Metro.

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YouTube also said it will not include Paul in the new season of a web-based series called "Foursome".

"We believe this requires a new approach to advertising on YouTube, carefully considering which channels and videos are eligible for advertising".

The video service, owned by YouTube, has removed Paul from its Preferred Programme where companies can sell adverts on the top 5% of content creators, as well as putting original projects with the United States star on hold. With Paul's fan base of more than 15.5 million subscribers, his YouTube consists largely of young children.

YouTube bars violent content that is shown in a shocking or disrespectful way, the company says. "The channel violated our community guidelines, we acted accordingly, and we are looking at further consequences", the open letter concludes. Paul later posted a video apologizing for his actions, and stated that he would take a break from social media. George Grow was the editor.

The Associated Press reported this story.

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