CES 2018: Google announces Assistant for Smart Displays, Android Auto and more

Google in its announcement said that Assistant will also be coming to more voice-enabled speakers from brands like Altec Lansing, Anker Innovations, Bang & Olufsen, Braven, iHome, JBL, Jensen, LG, Klipsch, Knit Audio, Memorex, RIVA Audio and SoLIS. This is a much more attractive device than the Echo Show (or the other Google Assistant equivalents announced at CES 2018), and boasts similar functionality. Ribas further says that for this year, Microsoft will make it easier for OEMs and developers to build for Cortana with the Cortana Devices SDK.

That's what the results of a new survey from NPR and Edison Research confirm, as devices like Amazon's Echo and Google's Home continue to grow in popularity.

Another product category this year was smart speakers which were either powered by Google Assistant or Amazon's Alexa, though it does seem that there were more speakers or devices with Google Assistant integrated into them. For instance, United Kingdom -based consumer technology news and review site TechRadar named the Vuzix Blade glasses the Best AR on Show at CES 2018. Alexa is being integrated into more and more devices, such as light switches and smoke detectors, so that there is potentially something in every room of your house that's always listening, waiting to respond to your voice commands.

But these smart products can - and sometimes do - support multiple assistants.

Speaking for Toyota at the CES 2018, Scumniotales said Alexa running the show while a Toyota or a Lexus is cruising on the road will make for a more natural and safer driving experience.

The report suggested that Amazon and Google had embarked on a market share contest over the festive season, heavily discounting their smart speakers (in particular their smallest speakers) to the extreme that each sale may have actually resulted in a loss of a few dollars per unit. For example, you can preheat your oven by saying, "Alexa, tell Geneva to preheat the upper oven to 350".

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Google's First Alert Onelink Safe & Sound embeds Google Assistant along with a full speaker into a ceiling mounted smoke and carbon monoxide alarm.

The Lenovo Smart Display doesn't have a firm release date yet, but it's expected to arrive - in the U.S. at least - in "early summer". "So this open partner, open platform system, is definitely the way to go".

This was announced by the Japanese carmaker at the CES 2018 this week.

Google does aim targeting Amazon's Alexa with this device. And it has the momentum that other virtual assistants lack now. Today, three years later, 16% of Americans own a smart speaker.

"This CES is important to Google because the company wants to take control of its destiny".

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